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Why should Indie authors attend the London Book Fair?

March 10th-12th 2026, Olympia London

 

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Here are some useful pointers for you if you're planning to buy a ticket for this year's event:

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📚 Check out the exhibitors in advance by visiting the official website. Some stalls require advance appointments to be made, but publishing providers like Softwood are there to offer help and advice!

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📚 With an increasing number of indie authors attending, it's a great place to network. Take business cards or flyers, and check out the visiting speakers!

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📚 What a great place to get content for your socials! This is particularly true if you're bringing your book to show off.

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📚 Come say hello to the Softwood team on stand 7A92.

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📚 P.S. It's not a retail fair - you can't sell books there. Wear comfortable shoes and bring a bottle of water!

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If you'd like our free press pack that gives more useful advice on how to prepare for the London Book Fair and make attending worthwhile for you, email Grace on grace@softwoodbooks.com.

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Why should indie authors attend the London Book Fair?

We're really looking forward to attending this year's London Book Fair -

one of the most prestigious book events in the world!

 

So, why should independent authors pay a visit?

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